Keynote Speaker and Workshop Presenter

Engaging. Practical. Refreshingly Honest.

Nicki Osbaldiston is a Marketing Strategy and Reputation Advisor who helps established businesses move from credible but overlooked to visible, influential, and in-demand.

Presentation Topics

The Reputation Advantage
In competitive markets, reputation is the most valuable currency a business owns. Nicki explores how credibility, consistency, and connection shape growth, and shares practical steps leaders can take to transform reputation into their most powerful business asset.

From Invisible to In-Demand
Too many established businesses are credible but overlooked. Nicki reveals the shifts that move organisations from chasing attention to becoming the go-to authority, with a framework and three actionable steps audiences can implement immediately.

Strategic Visibility in a Noisy World
How to focus on the right rooms, right channels, and right messages — instead of chasing every platform. Nicki shares a simple visibility pyramid that helps businesses prioritise high-value opportunities and build momentum.

The Connector’s Edge
Visibility isn’t just about self-promotion — it’s about who knows you and the doors they can open. Nicki shows how to activate and leverage connections for exponential business opportunities.

Visibility Builder

For those ready to be seen - clearly, confidently, and consistently. Best for post-Blueprint clients ready to take action on visibility for marketing and PR purposes.

• Content audit and thought leadership plan
• Strategic messaging hierarchy
• Founder-focused brand positioning
• Visibility & credibility roadmap

A clear, consistent voice and presence across your marketing - aligned with your values and ideal clients. Reduces content fatigue, strengthens positioning, and leads to better-fit enquiries with less effort. Working to raise visibility on you and your businesses credibility and high-value expertise. 

Project independently delivered by Nicki Osbaldiston

Brand Recalibration

When your business has grown but your brand hasn’t kept up. A recalibration, not a rebrand, is required to bring everything back into sync.

• Brand audit (voice, visuals, experience)
• Tone of voice development
• Internal brand culture alignment
• Optional brand guidelines

A brand that reflects who you are now - and inspires your team and clients to align behind it. Effectively strengthens internal alignment, improves delivery consistency, and increases perceived value in-market.  Staff are more confident in how they are contributing to the key outcomes individually and as a team.

Project independently delivered by Natasha Wells.

Team Activation Workshops 

For small teams ready to confidently represent the brand, own their roles, and improve the client experience. These facilitated practical workshops are an engaging way to build common understanding and take individual action steps around these core topics which are complimentary to the Clarity Blueprint:

• Values & Brand Culture Reset
• Visibility & Client Experience Mapping
• Industry Expert Activation for improved marketing reach
• Kn.own Framework for Teams

A more confident, engaged team that delivers on your brand promise -  consistently and proudly. Enhances retention, strengthens client relationships, and increases team capacity without adding headcount. Co-delivered by Natasha and Nicki.

Investment: From $3,500 plus Gst NZD (travel expenses extra)

How the Workshops Work

3-Hour Interactive Workshops
Each workshop offers practical, hands-on training that develops confidence and clear communication skills, driving immediate results.

Tailored to Your Business Needs
We adapt our workshops to address your unique brand strengths and strategic goals, ensuring every participant gains relevant, actionable skills. Workshops can be conducted onsite or online depending on your team dynamics.

Actionable Outcomes
Your team leaves with practical tools they can implement immediately, turning training into tangible business benefits. A written follow-up report will be provided to help determine your next steps.

A unified brand isn’t just good for marketing, it transforms how your team delivers and how clients experience your value 

Recommended Business Boost Pathway

1. Start with: The Clarity Blueprint - for strategic reset and focus
2. Build momentum: Ongoing Advisory - for decision support and accountability
3. Enhance visibility: Choose Visibility Builder or Brand Recalibration - depending on your next priority
4. Empower your team: Team Activation Workshops - to embed culture and improve client experience

Do these statements resonate with you...?

“We’re proud to have grown organically, but we’re now hitting the ceiling.”

“I’m still doing everything, I hate to admit, it’s all in my head.”

“We’re doing okay, but I know we could be doing better.”

“Our messaging doesn’t reflect what we actually do anymore, we've lost our identity”

“I want to be sustainable and grow  but not by hiring more people.”

“I'm so close to the day-to-day, I just need someone to help me see the big picture again.”

...if so, feel free to get in touch!