Business Visibility and Culture Labs

When your business evolves, but your people and customers haven’t fully come with you - yet

Growth, restructuring, repositioning, strategic shifts - change is part of building a mature business.

The real challenge isn’t making the decision. It’s ensuring your people understand it, your values hold under pressure, and your customers experience clarity rather than confusion.

This Lab helps you ensure what you intend strategically is being lived internally and experienced externally - before small inconsistencies become structural issues.

Next Lab available

11 March

A focused strategic reset for established businesses navigating growth and change

 This is not an intensive rebrand, deep-dive transformation, or several-week programme.

A Visibility and Culture Lab is your clarity reset.

This 2 hour Lab gives you:

  • A fresh look at how your brand and culture are actually functioning today
  • Early insights into what’s aligned and what’s drifting
  • Avoiding costly missteps and rework

You’ll walk away knowing exactly where to start - without the overwhelm.

Is this You?

 

You’ve built a respected business. Your reputation is solid. Your work speaks for itself. But somewhere along the way, the brand and culture that once felt clear, intentional, and aligned have slipped out of sync with the business you’ve actually become.

Perhaps your external messaging no longer reflects the depth of your work.
Perhaps your values are still written, but not consistently lived.
Perhaps your business has matured faster than your brand has evolved.

If you’re thinking, “We’ve grown… but our brand hasn’t kept up,” you’re in exactly the right place. This Lab is your strategic diagnosis before stepping into any major brand, culture, or marketing decisions.

It’s designed for experienced, founder-led businesses (typically 7+ years in) who are navigating change, repositioning, or expansion and want to ensure their brand truly reflects who they are today. It’s ideal for businesses preparing for a rebrand or visibility uplift, those who sense misalignment between who they are and how they’re perceived, and leaders who want grounded clarity before committing to their next phase.

If you're unsure if this Lab is for you, of course, get in touch for a quick chat.

What We'll Cover:

You gain clarity before committing time, budget or energy to major brand, culture or marketing decisions.

 

The return comes through:

  • Smarter investment choices

  • Reduced reputational risk

  • Stronger internal alignment

  • Clearer external positioning

In mature businesses, the cost of drift is rarely obvious until you step back to assess it.

If you’re ready for this level of clarity and gain momentum in 2026, we invite you to join us at our next Visibility and Culture Lab - a focused, high-impact session designed to get you aligned, confident, and strategically positioned for your next phase.

 

We are also conducting in-house Visibility and Culture Labs which are proving popular, feel free to get in touch if you'd like more details.

11 March 2026, Auckland CBD

Time: 1-3pm

Location: BNZ Customer Centre, Newmarket, Auckland

This high-impact 2-hour Lab is designed for founder-led service businesses who know their brand has drifted and want clarity before moving into 2026. Together, we sharpen what you want to be known for, pressure-test your values, reset your core message, and identify your most important visibility priorities.

Limited spots available for a focused, strategic experience.

The full workshop price is $295 incl GST per person

Visibility and Culture Lab - March

$295.00 NZD

Natasha Wells, Arteria.co.nz

Expert in Brand Experience & Change Navigation

Natasha specialises in helping service businesses navigate change while maintaining a strong brand identity.

With years of experience working with businesses across a wide range of industries, she knows how to create compelling brand experiences that attract and retain the right clients. Natasha focuses on ensuring that your business stays true to its values while standing out in a crowded marketplace.

Email: [email protected]z

Nicki Osbaldiston, ClientFocusedApproach.com

Customer-Centric Marketing Strategist

Nicki brings a wealth of experience in customer engagement and values-driven marketing. As a specialist in client attraction strategies, she helps businesses build trust-based relationships with their ideal clients.

Her approach emphasises authentic communication and relationship marketing, ensuring that your business grows without relying on aggressive sales tactics.

Email: [email protected]